Hello, I'm Dan Holloran.

I'm a Full Stack Developer, Photographer, and Traveler based in Reno, NV. I have a passion for learning, building, exploring, and helping others succeed through mentorship.

“Remember you are half water. If you can't go through an obstacle, go around it. Water does”

- Margaret Atwood

Projects

https://dash.tradier.com
Built @ Tradier
  • Vue.js
About Tradier Web
http://ehggear.com/
Built @ Matchbox Design Group
  • WordPress
  • Vue.js
  • WooCommerce
  • Tailwind.css
About Engineered Hunting Gear
https://firmexchange.com/
Built @ Matchbox Design Group
  • Laravel
  • Vue.js
  • Algolia
  • WordPress
About Firm Exchange
https://imperialsports.com/
Built @ Matchbox Design Group
  • WordPress
  • WooCommerce
  • Vue.js
About Imperial Sports
https://industrialsoap.com/
Built @ Matchbox Design Group
  • WordPress
  • WooCommerce
About Industrial Soap Company
https://moversstudy.unitedvanlines.com/
Built @ Matchbox Design Group
  • WordPress
  • Vue.js
  • Tailwinds.css
About Movers Study United Van Lines

Professional Experience

Senior Frontend Developer/Tradier

February 2021-March 2025
tradier.com/Charlotte, North Carolina (Remote)
  • Optimized performance by replacing Ember applications with Vue applications, reducing feature development time from 2+ weeks to under a week.
  • Enhanced frontend architecture for frontend platform, leading to 25% improvement in load times and user engagement metrics
  • Produced dynamic, single-page applications utilizing proven and emerging technology, reducing bounce rates by 10%
  • Mentored 2 junior developers while conducting code reviews, fostering a culture of continuous learning and collaboration within the team
  • Partnered with UX/UI designers to translate design wireframes into responsive, interactive web applications, boosting user experience

Engineering Director/Ample

October 2019-February 2021
ample.co/Cincinnati, Ohio (Remote)
  • Maximized reach by assisting the church to transition to online services and content during the COVID pandemic, resulting in a 35% bump in usage of web properties
  • Directed engineering operations for a team of 10 developers to provide technical decision-making, driving project success and efficiency improvements through strategic leadership and collaboration
  • Implemented agile methodologies to streamline development processes, resulting in a 20% increase in project delivery speed
  • Oversaw the design and implementation of complex web applications using React and Gatsby, improving user experience and functionality
  • Spearheaded career progression with targeted professional development, allowing team members to build technical skills

Lead Developer/Matchbox Design Group

November 2012-October 2019
matchboxdesigngroup.com/Saint Louis, MO
  • Decreased bounce rates by an average of 25% by optimizing website performance, earning a 90+ score on Google PageSpeed Insights
  • Facilitated automatic inventory updates by integrating AS400 systems, expertly meeting client needs
  • Led cross-functional teams in the development and execution of strategic initiatives, leading to a 15% increase in project efficiency
  • Generated intuitive and user-friendly custom websites with WordPress, Laravel, and Vue, successfully managing 50+ projects to stay within required deadlines
  • Promoted seamless communication and workflow while working closely with diverse clients, cutting launch times by 15%
Algolia
Bootstrap
Composer
CSS
Digital Ocean
Flywheel
Gatsby
Git
Github
Gitlab
GraphQL
Gulp
HTML
Javascript
Jekyll
Jigsaw
jQuery
Laravel Envoyer
Laravel Forge
Laravel
MySQL
Netlify
Next.js
node.js
NPM
Pantheon
PHP
PostCSS
PostgreSQL
React
Redis
Ruby
Sass
Statamic
Sublime Text
Tailwind.css
Vercel
Visual Studio Code
Vue.js
Webpack
WooCommerce
WordPress
WP Engine
Yarn